The Mount Carmel Health System’s new website has earned its second creative recognition with the announcement of the 2019 Muse Creative Award winners. The new site brought home a Silver award in the Health Website category only a few weeks after a nod from the Hermes Creative Awards.
The new website was the first launched in an ongoing project Perficient Digital has undertaken with Trinity Health, one of the largest multi-institutional Catholic healthcare organizations in the nation. After experiencing a lot of growth through acquisitions, Trinity Health wanted to unify its various digital properties and create a cohesive online experience for its patients and internal teams.
We began the process by evaluating the organization’s 22 existing websites and developing a journey map for each. We then helped Trinity Health establish a unified approach to digital strategy, content, UX, design, SEO, and analytics that would be applied across each website. We also developed a style guide, reusable page templates, and a component library that would create a consistent look and feel for each website, while another Trinity Health partner took on the development work.
The new MountCarmelHealth.com went live in December 2018 and paved the way for several more successful Trinity Health site launches. In addition to the Muse award win, the Mount Carmel site also earned Gold at the Hermes Creative Awards in the Medical Website category.
This recognition also marks the second Muse Creative Awards win for Perficient Digital, which first won a silver award for its work for The Henry Ford in 2016. Administered by the International Awards Associates, the international competition recognizes creative professionals “who possess the unique ability to inspire with a concept, idea, or design – whether through traditional materials or electronic media.”
The awards recognize a wide variety of categories including websites, mobile apps, advertising and social media campaigns, audio and video, and even corporate social responsibility programs. Other 2019 winners include projects for Nike, Disney, Girl Scouts of America, and Prime Video.