Perficient Digital Author, Author at Perficient Digital
Posts written by Perficient Digital Author

Facebook Post Types: Picking a Winner Isn’t Easy

It’s no secret that at StoneTemple we are Google+ enthusiasts. It’s widely known in the Google+ community that image posts are the most effective. And it makes sense; today’s users expect a rich experience when they interact with the web, with quality, eye-catching visuals that convey the tone and message of the content. For most […]

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HTTPS Now a Google Ranking Factor: Some Questions Answered

It isn’t often that Google tells us something that will directly affect site rankings. If they do, it’s often because they want to modify our behavior in a certain direction. We saw this tactic  from Google when they first began talking about web performance a few years back, and later announced that site speed is in […]

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Two Exercises for a Simple, Real-Life Mobile SEO Audit

Mercedes made headlines recently with their revamped mobile site. The good news is that they were able to increase mobile traffic 85% year to date, and 170% over last year. The bad news is that when I looked at their revamped site it was evident that they didn’t account for SEO as part of the […]

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Google Local Business Center Adds Detailed Statistics

Some time last week Google introduced a fascinating new feature into one of the Local Business Center accounts I manage for a client.  I haven’t seen anything written about this among the Local blogger community, or on the Google blogs, so this appears to be a bit of a stealth feature that Google is resting […]

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Drupal and Search Engine Optimization

Drupal is known for being a very SEO friendly content management system (CMS). The way it assembles its pages is crawler friendly. This makes it a popular choice for people looking to build dynamic web sites. However, there are a number of potential SEO problems with Drupal as well. These need to be dealt with […]

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Can Google Drop You from Your Own Custom Search Engine?

Has your mother created a Google Custom Search Engine yet? Yes, I’m being facetious. But I want to make a point. Custom Search Engines are drop-dead easy to create. According to Google’s new Custom Search Blog, “tens of thousands of people have already started contributing”. The volume of posts on the Google Co-op Group, which […]

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