Experience Design Archives | Page 2 of 35 | Perficient Digital
Posts Categorized as Experience Design

The Customer Experience Capabilities Model

Today we are introducing our Customer Experience Capabilities Model. This model shows a different view of our CX Platform Framework that we published in a July 2018 blog post Why you need a CX Platform Framework.  Our CX Capabilities Model is shown in the picture below and can be used for a variety of purposes.  […]

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Crafting a Better Customer Experience with JOANN

In the day and age of digital, an excellent customer experience online is essential. But shifting to a digital experience strategy means different things for different organizations. Our client JOANN Stores is a noteworthy example of a retailer utilizing new technologies to improve the overall customer experience. Subject matter experts from the Perficient Digital Commerce […]

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4 More Ways to Improve Digital Accessibility in Healthcare

Digital accessibility is a critical component of a healthcare and life sciences organization’s digital health strategy, meaningfully impacting the patient and member experiences and truly differentiating the organization’s digital footprint. In my previous post, I outlined four steps that will help your healthcare organization improve your digital accessibility. Picking up where I left off, here […]

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4 Ways to Improve Digital Accessibility in Healthcare

Digital accessibility is a critical component of a healthcare and life sciences organization’s digital health strategy, meaningfully impacting the patient and member experiences and truly differentiating the organization’s digital footprint. But getting started with digital accessibility can be a challenge within complex healthcare environments. Here are four steps to help you get going: 1. Take […]

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5 Roles You Need To Build Your Digital Transformation A-Team

When beginning a journey of digital transformation, many business leaders make the mistake of starting by tasking their IT department with leading the initiative from the technical implementation aspect. The problem with this approach, is that while technology is an enabler, it’s not really addressing the problem. In reality, the company leadership needs to start […]

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How Can You Safely Run Multiple A/B Tests at the Same Time?

Do I have to wait until this test ends to start that one? Testing Velocity Increasing the number of tests you run each year is key to a successful A/B testing and conversion rate optimization program. It just makes sense. If you run more tests, you’ll typically get more wins. So, how do you run […]

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Is Your Healthcare Organization Digitally Accessible?

Disability affects many people at different times and in different ways. It’s a spectrum from permanent and temporary disability to situational impairment. For example, unfamiliar healthcare topics could throw off even a literate and educated site visitor. And when factoring in non-native English speakers – and there are many clinicians, providers, and patients in this […]

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Digital Accessibility: A Must in Healthcare and Life Sciences

Healthcare and life sciences organizations intent on elevating the patient and member experience put a premium on accessibility when designing and developing digital content and functionality. Forward-thinking organizations ensure digital resources are accessible to people with disabilities, meeting the patient and member where they are. For today’s patients and members, “where they are” is increasingly […]

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Need guidance on trends? Ask your customers.

Who’s the Expert in Digital Trends? Your Customer.

It’s the beginning of the year and there is no shortage of “Top Digital Trends” articles describing all the ways organizations need to be heads up to the next big thing in digital if they don’t want their expenses to increase and profits shrink. These articles are full of valuable information. Some of it may […]

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How the Rise in IoT is Changing Mobile UX Design

I recently traveled out of town and upon landing back in Atlanta, the captain came over the PA system to announce the weather. I was not excited to hear that the temperature outside was much colder than the place I had just arrived from. I quickly opened my Nest app on my phone and turned […]

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