Innovation and Insights Archives | Page 2 of 14 | Perficient Digital
Posts Categorized as Innovation and Insights

What Does Software Quality Look Like?

One of my favorite discussion points to ask job candidates applying for any position related to software development is: Tell me what product, any product, you think of as a high quality product and why. More to come in a future blog on this and my other favorite question, but this I think is a […]

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The Customer Experience Capabilities Model

Today we are introducing our Customer Experience Capabilities Model. This model shows a different view of our CX Platform Framework that we published in a July 2018 blog post Why you need a CX Platform Framework.  Our CX Capabilities Model is shown in the picture below and can be used for a variety of purposes.  […]

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Building Social Media Partnerships Matters. Here’s Why.

Brands traditionally use social media to promote content and engage with their audience. But how can strategic partnerships fit into your social media strategy? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explain how building strategic social media […]

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5 Strategies for Improving Page Speed: Serial & Async Loading

There is a tendency in web development to tightly couple the pages with their data source. An example of this would be building a page that uses its backend process to retrieve and render data in a table. This is fine for small pages or quick-and-dirty prototypes, but as pages grow in complexity, this approach […]

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Trending in Tech: Augmented Reality (AR) and Voice Technology

Technology has advanced by leaps and bounds over the past decade, but it wasn’t until more recently that capabilities like augmented reality (AR) and voice control became powerful tools in commerce customer experience. More dynamic devices and technology like Apple’s ARKit means people have access to these capabilities in their pockets. Early adopters of these […]

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51% of B2B Sellers Are Seeing Low eCommerce Sales – How to Fix It

B2BecNews recently published survey results indicating that for more than half of B2B sellers, eCommerce efforts are bringing in 10 percent or less of their total sales. Senior commerce consultant Karie Daudt, who recently joined Perficient Digital after serving as VP of Marketing & Customer Experience for Insite Software, weighed in on the causes of […]

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Creating More Touchpoints Through API-Driven Commerce

In the age of digital disruption, the traditional commerce model is quickly becoming a thing of the past. Brick-and-mortar stores, eCommerce websites, and even mobile shopping apps are no longer the only ways to make purchases, and successful businesses recognize that evolving with technology is the only way to survive. Voice search and command, artificial intelligence, […]

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User Discovery Experience is Vital to SEO. Here’s Why.

If people aren’t searching for you, how do they find you? Today, Google is more than just a search engine, but rather an entity to help users discover sites they didn’t even know they were looking for. The question is: are you worth discovering? Check out our recent video from Eric Enge and Mark Traphagen, […]

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Need guidance on trends? Ask your customers.

Who’s the Expert in Digital Trends? Your Customer.

It’s the beginning of the year and there is no shortage of “Top Digital Trends” articles describing all the ways organizations need to be heads up to the next big thing in digital if they don’t want their expenses to increase and profits shrink. These articles are full of valuable information. Some of it may […]

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5 Innovations to Help Change Our Lives in the Next 5 Years

Every year IBM announces “5 in 5” technology predictions which will be important to the world within 5 years.  This year IBM researchers  reviewed them at at IBM Think 2019 on 2/13/2019.  The presenters were: Geraud Dubois, DGM Science to Solutions, IBM Research – Almaden Arvind Krishna, SVP, Cloud and Cognitive Software, IBM Jeannette M. […]

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