Mobile and Emerging Technologies Archives | Perficient Digital
Posts Categorized as Mobile and Emerging Technologies

AI vs. Creativity – Implications for Connecting with Customers

I recently had a thought-provoking lunch with Byron Reese on the topic of his newest book, artificial intelligence (AI). Because they seem to be used interchangeably, I asked him whether there is a difference between AI and algorithms, because I have more of an issue with the latter than the former – in concept at least. My […]

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Perficient Digital Labs Combines Virtual Reality with… Reality

Always at the forefront of agile and innovative technology and design, our Perficient Digital Labs team recently set its sights on the following question: What if you could share a VR experience with someone without actually being in VR yourself? The team wanted to expand the typically solitary VR experience to include players and components […]

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We Are in the Age of Voice Assistance. Here’s Why.

As people become more comfortable interacting with voice devices and assistants, marketers are faced with learning how this trend will impact marketing efforts. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they share three actions digital marketers should be […]

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Perficient Digital Wins IAC Award for New App

Perficient Digital is proud to partner with our clients in creating better experiences for their customers and internal teams. We’re even more proud when that hard work is recognized by other experts in our industry, which happened this week when the new, multi-platform mobile app we helped create for GM Financial was named Best Financial […]

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Mobile vs Desktop Traffic in 2019

This is the latest edition of our study on the state of the mobile web. This update demonstrates the growth of the mobile web last year (2018) versus the desktop. I’ll also compare the latest data to usage levels in 2016 and 2017. The stats in this and our prior studies were pulled from SimilarWeb and reflect U.S. […]

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Welcome to Adobe Summit!

The Perficient Digital team has descended on Las Vegas for Adobe Summit. Today, we’re attending Partner Day to hear about Adobe’s coming plans for 2019 / 2020. Everyone at Perficient Digital is excited to talk about Perficient Digital’s expertise in the Adobe and Digital Experience, including Summit Bot!     We hope you join us […]

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Creating More Touchpoints Through API-Driven Commerce

In the age of digital disruption, the traditional commerce model is quickly becoming a thing of the past. Brick-and-mortar stores, eCommerce websites, and even mobile shopping apps are no longer the only ways to make purchases, and successful businesses recognize that evolving with technology is the only way to survive. Voice search and command, artificial intelligence, […]

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Does AMP Improve Rankings, Engagement, and Conversion?

Studies show that AMP drives more revenue and positive ROI. This includes prior analysis done by Perficient Digital (now Perficient Digital) as shown in our canonical guide to AMP. In addition, a Forrester economic-impact study outlines how greater page-load speed increases conversions, traffic and pages per visit. There’s a lot of positive, individual-use cases for […]

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XR Potential in Software Development

XR is a term that is generally used to refer to “extended reality”. This involves any combination of human-machine interaction where the reality you perceive is altered or constructed by a computer. In this blog, the term XR will mostly be referring to 360° videos, virtual reality, and augmented reality. The Growth of XR in […]

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Progressive Web Apps: Bridging the eCommerce Experience Gap

Reaching customers on their mobile devices isn’t just a suggested practice, but required. In fact, 89% of people are likely to recommend a brand after a positive brand experience on mobile. To that end, commerce players can reach their customers in a few different ways: responsive web design, native mobile apps, or progressive web apps. […]

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