Social Archives | Page 2 of 13 | Perficient Digital
Posts Categorized as Social

Why Buzzsumo Is More Awesome Than You Think – Here’s Why #166

For many marketers, Buzzsumo has become the go-to tool for evaluating how content performs on social media. But few know the full power of the site that goes far beyond measuring social engagement. In this episode of the popular Here’s Why digital marketing video series, Perficient Digital’s Mark Traphagen takes you on a whirlwind tour […]

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Why Your Facebook Strategy Must Change – Here’s Why #160

Content and social media marketing these days is a war for attention, and marketers have pulled every trick in the book to get it. Now Facebook has called them on it and, whether they realize it or not, done them a huge favor. In this episode of our popular Here’s Why digital marketing video series, […]

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How Much Does Google Index Twitter in 2018?

We’ve been tracking Twitter’s integration into the Google search results since 2014, and today I’m publishing the fifth of our studies on the topic. The TL;DR of today’s results is that Google’s indexation of Twitter is at the lowest level ever. Read on for the details! For reference, here are links to the prior versions […]

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Why Social Media Marketing Is Really Remarketing – Here’s Why #143

If you’re only using social media to scatter broadcast your brand messages, you’re missing out on the full power of the medium. In this episode of our popular Here’s Why digital marketing video series, Perficient Digital’s Mark Traphagen explains why the most effective social media marketing uses the power of remarketing, and gives some ideas […]

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Why Facebook Ad Experiments Are a Marketer’s Gold Mine – Here’s Why #134

In order to find the right prospects with the right message, marketers need to be able to run fast, efficient tests and experiments. In this episode of our Here’s Why digital marketing video series, Perficient Digital’s Mark Traphagen explains why Facebook advertising is an ideal laboratory for marketing experimentation. Don’t miss a single episode of […]

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