Experience Management | Perficient Digital

Experience Management Helping to Simplify the Management and Delivery of Content

The Secret to PIM Implementation: A Business-Driven Approach

Imagine that your eCommerce company’s product information and data is spread out and recorded on multiple systems. Some is recorded in your ERP system, while the rest is living in spreadsheets, online, or on other operating platforms. How is it possible to accurately analyze or measure important performance metrics, maintain up-to-date product information, keep internal […]

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Getting Personal: How to Engage Utility Customers

In a time where technology is constantly evolving, it can seem that personal connection is becoming more difficult to achieve, especially between company and customer. Consumers are more connected than ever, and as a result, more aware of where they take their business. They’re not only looking at the value of the service they’re receiving, but […]

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Create Smart Content Using Semantic Tagging and AI

At Sitecore Symposium 2018, Linda Baker and Christina Deno from Wyanoke Group and Healio.com talked about how they used natural language processing, semantic tagging and machine learning to enhance the medical content that their company produces. Wyanoke Group provides education and communication services to the healthcare industry.  Healio.com is a clinical news, information and education […]

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Sitecore Symposium 2018 Opening Session

Today at the Sitecore Symposium Opening Session we were treated to several amazing customer stories and even some great information about Sitecore! First, let’s talk about the Symposium itself.  We are in Orlando, Florida hoping that Hurricane Michael bypasses the city where 3,000 attendees from 53 countries are attending over 100 sessions. The theme this […]

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Markdown in AEM with Flexmark

  Markdown is a light markup language with text-based syntax which can be converted to HTML, PDFs or any number of different styled formats. Markdown is a popular format for text-heavy content such as documentation, wiki content and comments as it is easy to maintain and read the content without the added complexity of including […]

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A Retrospective on HTL: The Wrong Solution for the Problem

I have a confession to make: in my heart of hearts I know JSP is better than HTL / Sightly. There I said it! whew, that’s a load off my chest! So why, besides my paradoxical Luddite tendencies, would I be so firmly convinced that a widely-panned, ancient technology to be superior to Adobe’s latest […]

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The Ultimate Code Quality Setup for Your AEM Project

If you’re a developer or come from a development background, you’ve seen a lot of bad code in your career. It’s just part of the learning experience… we all wrote bad code at some point in time and learned from it. src: xkcd comics I can’t cure bad code. That’s something to be fixed through a […]

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Avoid These “Gotchas” During Your Website Redesign

We’ve all been there. Someone at your company takes off for a three-day design conference and returns with a travel mug and tote bag full of design ideas to freshen up your web presence. They get signoff and engage with an agency that incorporates all the “latest and greatest” that looks stunning as comps, but […]

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