Perficient Digital | Page 2 of 354 | End-to-End is Just the Beginning

Perficient Digital End-to-End is Just the Beginning

Aem Mas

The 12 Questions of AEM-mas

T’was the week after Christmas and all through the blog, not an author was writing nor viewing the log(s). Though my ideas are scarce I’ve had many a complaint and many had caused my language to not be that of a saint. The 12 questions below are not constructive, but if Adobe were to consider […]

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Back of a speaker

17 Tips You NEED to Know from the TechSEO Boost Conference

The TechSEO Boost conference is one of the tightest technical conferences in the SEO industry, and consistently introduces new ideas and new approaches to our diverse field. There’s a ton of content packed into two days of learning; this will be an attempt to summarize some of the greatest moments ordered into a numbered list […]

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Here's To The Start Of Great Things

Episerver Acquires Insite Software

On Monday, December 16, 2019, Insite Software was acquired by Episerver. This acquisition provides significant opportunities for both organizations. Episerver is known for its digital experience, personalization, and marketing automation capabilities. However, Episerver’s digital commerce product has been listed just outside the leaders in the eyes of analysts and the market. Episerver also has limited […]

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Woman Clicking on a track pad on a laptop

How Organic Search CTR is Impacted by Google’s Search Features in 2019

This study presents information on how Google’s move toward implementing search features is impacting click-through behavior in the search results. To our knowledge, this will be the first such study that marries actual rankings data with real clickstream data. Our partner in this project was AuthorityLabs Data Services. They identified 2M queries to track the […]

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Angry Customer

A Christmas Carol of a Terrible Customer Experience

As we approach the holidays, I’m reminded of Charles Dickens’ A Christmas Carol, and how Ebenezer Scrooge came to see the light after three ghosts showed him the impact his actions had on himself and those around him, and how he could save his soul and improve the lives of others if he changed his […]

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Agile

A Case Study in Scaled Agile and Business Prioritization

Why it is so critical to get the ever-changing business priorities up-to-date for Agile software development teams? Let’s look at a real customer situation to find out. Case Study Here, we will look at a large fin-tech company that has a web-based application that runs on a scaled agile method. On the other side, they […]

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Shooting Arrow

Driving Results with Business Goals, KPIs, and Analytics

In today’s overwhelmingly digital world, it is increasingly difficult for brands to hone in on website goals and objectives that truly drive their business forward. There can be additional challenges when the business’ website data is not accurately tracked or, in some cases, there is an overwhelming amount of data to filter through. Establishing analytics […]

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Team Meeting

3 Tips for Effective Communication & Project Success

Communication is an exchange of information. Easy to define. Difficult to master. Problems caused by insufficient communication can be underestimated and hard to identify. Most of us “think” we communicate effectively and enough, but while too much communication can become overwhelming, it is rarely a problem for most teams. “The single biggest problem in communication […]

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