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Posts Tagged with adobe
HLTH conference

HLTH 2019: Moving Healthcare Into the Future with Technology

Last month, I had the honor of attending the annual HLTH 2019 conference. HLTH is a great gathering of minds, companies, and governments in one place rallying around healthcare as a whole. With more than 6,000 attendees, over 300 speakers, and 950+ CEOs and founders, it is an opportunity to talk about how to move […]

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Perficient Digital Named Adobe Platinum Partner

We are thrilled to announce that Perficient Digital has earned its Adobe Platinum partnership designation. Adobe recognizes Platinum partners as companies with specialized Adobe practices in multiple Adobe Experience Cloud solutions across geographic areas. The partnership further enables Perficient Digital to fully leverage the Adobe platform and help clients create end-to-end, integrated digital experiences. With […]

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Symantec

Perficient and Symantec Empower Customers with AI

Perficient Digital and Symantec have created an AI-enabled self-service cybersecurity support agent called ‘Sami.’ We are excited to announce that the new platform reduces phone channel use, case abandonment, and improves knowledge of customer behavior.  Our work for Symantec’s new portal began with integrating a series of acquired technologies. The work quickly grew to include […]

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3 Ways Technology Companies Use Marketo Engage for Marketing-to-Sales Alignment

Marketing-to-sales alignment is critical for companies looking to increase revenue and shorten buying cycles. Bringing people, processes, and technology together is a large piece of the alignment puzzle. Today I’m going to talk about the technology piece, specifically marketing automation, and how technology companies are using Marketo Engage to help with team alignment.  Technology companies […]

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How Smart Content Meets Smart Systems

Your customer is as unique as your business. As such, curating unique content for each person and each of their preferred experiences can be a real struggle. This is especially true considering the potentially hundreds of digital assets you have to sift through. You need a content management system that is on the same level […]

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Understanding Channels in Marketo Engage

Proving success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. Understanding Channels in Marketo Engage What is a channel? A channel is a type of marketing activity that delivers […]

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Headless Commerce with Adobe: Enterprise-Level CX

Businesses are constantly looking for new ways to provide elevated customer experiences while using technology to support both internal and external operations. They want to innovate and scale their efforts quickly, without process disruptions or data jeopardization. That’s why more and more organizations are turning to a “headless” commerce approach to connect content touchpoints across […]

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Perficient Digital Recognized as First Adobe Solution Partner Globally to Achieve Marketo Engage Specialization

Perficient Digital has been recognized by Adobe as the first Adobe Solution Partner globally to achieve the Marketo Engage Specialization (full press release). Specialized partners are certified by Adobe for their proven capabilities and successful implementations — the best of the best in the Adobe Partner ecosystem.  Adobe Specialized partners are certified by Adobe through […]

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Marketo Announces Free One-Day Online Summit

Adobe’s Marketo team has announced a free one-day online summit for marketing automation experts this September.  Marketo Marketing Nation Live will be a five-hour online event on September 18, 2019. Attendees can expect 2 inspirational keynotes and 15 in-depth breakout sessions from Marketo experts and customers. The full schedule has not been released yet.  Should […]

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Perficient Digital Earns Specialization in Adobe Analytics

Perficient Digital has further strengthened our Adobe partnership by achieving specialization for Adobe Analytics in the Americas region. With existing specializations in Adobe Experience Manager (AEM) and Adobe Advertising Cloud, this marks the third specialization our team has achieved within the Adobe Experience Cloud. We are one of only four Adobe partners to hold specializations […]

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