artificial intelligence Archives | Perficient Digital
Posts Tagged with artificial intelligence

SoDA Spills on Personalization with Help from Perficient Digital

Personalization has been a hot topic in the sphere of digital experience for years because of one simple reason: Customers in every industry expect the companies they do business with to recognize their needs and preferences and provide relevant, timely experiences. The concept sounds pretty straightforward, but developing and executing an effective personalization strategy across […]

Read more

AI – More Than a Buzzword

Artificial Intelligence (AI) is much more than what we see in science fiction movies. From machine learning to predictive analytics, AI has forged the way for smarter, data-driven decision making. Understanding how AI fits into your digital marketing strategy is crucial if you want to stay relevant in today’s market and in years to come. […]

Read more

IBM Think 2019 Chairman’s Address: Building Cognitive Enterprises

IBM Think 2019 got its official kickoff yesterday. IBM’s Chairman, President and CEO Ginni Rometty delivered the conference keynote welcoming prominent CEOs and company leaders while discussing transforming into Cognitive Enterprises. Dear Tech… The address started with a video of individuals writing an open letter to the tech industry. Security, cloud, scale, safety, AI-ending bias, understanding […]

Read more

Finding Solutions Together; Q&A with Our Digital Chief Strategist

Launched in 2018, our Chief Strategist program is a way for leading subject matter experts across Perficient and Perficient Digital to elevate client conversations – using their insights and vision to help our clients stay ahead of their competition.  Jim Hertzfeld, our Chief Strategist over Digital, recently shared his thoughts on the program and the […]

Read more
Two retro Robots toys talking on tin can phones

Perficient Lends Expertise for eMarketer AI Best Practices Report

Artificial intelligence (AI) has grown from the stuff of science fiction to a leading force in the world of technology, changing the way organizations in every industry are getting things done. With so many businesses looking to understand and effectively implement AI technology in their processes, it’s not surprising that some do’s and don’ts have […]

Read more

Winning the Hearts of your Customers: Using AI to Improve CX

The other day I was perusing the Insights section of the Perficient website, and I came across a guide that sparked my interest called Five Digital Marketing Trends That Will Impact Your Business in 2018. In it, the authors discuss how personalization will “shape the complexity and magnitude of content development.” This was particularly interesting to me. I […]

Read more
LeslieJones

Adobe Summit 2018 Sneaks: My Top Three

Adobe Summit has a wildly popular session called Sneaks hosted by Steve Hammond, senior director of strategy and innovation for Adobe. At this session, attendees are given the chance to preview some of the research and development work going on behind the scenes with brief overviews or “sneaks.” This year, Sneaks focused on the transformative […]

Read more

Data Science in the Adobe Cloud Platform

Dave Bilbrough spoke to partners at the 2018 Adobe Summit about how Adobe has been transforming experience through the use of enterprise big data within the Adobe cloud platform. As machine learning and artificial intelligence continue to evolve and shape customer experience, leveraging Adobe Cloud Platform to author, import or use pre-built intelligent services based […]

Read more

5 Digital Trends for 2018 That Can Drive the Future of AEM and More

New year, new resolution. This should apply to both person and business. 2017 was disruptive yet progressive for tech and digital marketing in many ways. We witnessed surge of AI and machine learning, emerging technologies like voice, facial recognition, virtual reality, augmented reality were built into many hit products/applications, holiday season had record breaking online […]

Read more

Analytics: the Rise of Customer Intelligence

Recently, I had the opportunity to attend the Adobe Analytics Partner Café in Chicago. This awesome event was a gathering of fellow Adobe Analytics practitioners and partners to hear directly from Adobe about the roadmap of the Adobe Analytics Cloud, get insights into Adobe.io and network with other experts.   2018: The Year of Customer Intelligence   The primary trend […]

Read more