B2C Archives | Perficient Digital
Posts Tagged with B2C

3 Reasons Why You Need an Order Management System

Personalized order orchestration services have organizations re-examining the fulfillment cycle, and it’s imperative to be agile in supporting both B2C and B2B customers and their expectations. An order management (OM) solution can help you deliver that exceptional experience, improve internal performance, and streamline processes to be more efficient. Streamlined for Synergy The OM system is […]

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5 Tips for Strong Partnerships During the Holidays for Omni-channel Retailers

‘Christmas in July’ isn’t just a promotional sales tactic in mid-July to boost customer engagement, or a 1940’s movie title. In my experience, it stands for the prime month to kickoff combined efforts of a retailer’s cross-functional teams in researching and strategizing an action plan to execute a more successful omni-channel holiday sales season. Brick-and-mortar […]

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Top Digital Marketing Trends to Watch in 2017: Measuring Content Performance

The continuous evolution of digital channels has drastically shaped the customer experience and raised the bar for customer expectations. As we approach a new year, we’ll take a closer look at the top six digital marketing trends to watch. Trend #1 – Measuring content marketing performance will surpass the importance of content management Content management has […]

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How a Business Case Lays the Foundation for Commerce Growth

The digital commerce landscape is highly competitive and estimated to continue growing rapidly for B2C and B2B in the coming years. $3.5 trillion forecast for B2C eCommerce by 2019 (eMarketer) $1 trillion forecast for B2B eCommerce by 2020 (Forrester) While this is a prime opportunity for B2C and B2B companies, the brands that deliver exceptional […]

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A Better eCommerce Experience – Insite for Sitecore

A few months ago our VP of Sales posted an article, “But I Want Commerce and Content Management!” The post talked about the need and growing availability of combined commerce and content management solutions. Recently, two of our technology platform partners, Insite Software and Sitecore, have formed a strategic alliance to bring an even better […]

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