Best Practices Archives | Perficient Digital
Posts Tagged with Best Practices

3 Steps to Transition to Experience-Driven Commerce

In an age where technology is a major part of daily life, organizations (especially retailers) recognize the need to improve their digital presence to compete effectively in the marketplace. The catalog-driven approach of building out an online catalog for browsing products and placing orders is no longer enough to meet the needs of today’s demanding […]

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Best Practices for Naming Your Company Intranet

Did you know Pepsi’s intranet name is “My PepsiCo?” Or that AT&T’s is “Access?” As a company grows, the employee base’s need to streamline communication, as well as share knowledge and consumer business information in a secure place, increases. Hence, the intranet: A single source or a destination where employees can login to connect and […]

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Google Made Some Major Updates in 2018. Here’s Why.

With their ever-changing algorithms and search initiatives, staying ahead of Google’s SEO updates can seem like a nearly impossible feat. Check out our recent video from Eric Enge and Mark Traphagen, who recently joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explore Google’s 2018 search algorithm updates and what they […]

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An Unnecessary Bottle Opener: A Digital Experience Story

A couple of years ago I walked into a sporting goods store in my area because I love the feeling of optimism I get while looking at mountain bikes and thinking that *this* will be the year I do XYZ. I have yet to do that, but I digress. While there, I purchased a pair […]

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eCommerce QA Testing: 5 Small Strategies for Big Quality Impact

Testing an eCommerce website before it launches is an important part of ensuring its success. Standard quality assurance (QA) processes include requirements gathering, developing test plans, executing test plans, etc., but incorporating these five strategies into your testing approach can produce big positive quality impacts without a lot of extra time or effort. 1. Require […]

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User Experience: When Best Practices Are Just Bad Habits

In virtually every kickoff meeting or design review I’ve ever attended, the words “Best Practice” get brought up at least once. At their core, best practices are supposed to be the accepted rules that we as designers reference to make sure our work is the best it can be. Like minimum code in construction, best […]

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Digital Marketers Can Always Improve. Here’s Why.

As with any industry, advanced experience doesn’t mean perfection. The digital marketing field is constantly evolving, and we should always be looking for ways to improve our skills. Check out our recent video from Eric Enge and Mark Traphagen, who recently joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explore […]

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Creating a Scalable Application Ecosystem

The Model View Controller (MVC) pattern is a programming paradigm for creating organized, scalable applications. The MVC pattern cleanly separates applications concerns and shows developers to create complex applications without creating a tangled mess. This pattern separates the three common application concerns. Models hold and convey data. Views render the data to application viewers. And […]

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Beware the Neglect Trap

The dark corners of the internet and many an extranet are filled with enterprise applications collecting dust. These applications were once viewed as a potential solution to all of the businesses problems, but they have withered on the vine and are now an impediment to doing business every day. We’ve all seen these applications, unresponsive, […]

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Team Building Matters: 10 Tips for Creating a Happy Team

A happy employee is a productive employee. This is not a new concept. But what makes an employee “happy?” A winning culture, a collaborative team, and a healthy work environment are just a few facets of employee satisfaction, but above all, effective team leadership can make or break team morale. When you’re leading a project, […]

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