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Here's To The Start Of Great Things

Episerver Acquires Insite Software

On Monday, December 16, 2019, Insite Software was acquired by Episerver. This acquisition provides significant opportunities for both organizations. Episerver is known for its digital experience, personalization, and marketing automation capabilities. However, Episerver’s digital commerce product has been listed just outside the leaders in the eyes of analysts and the market. Episerver also has limited […]

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A Recipe for an Exceptional Customer Experience

Marketers are now in the business of selling experiences – not products – and the numbers that support this statement do not lie. According to a survey of more than 7,000 marketers worldwide, two of the top three digital priorities for 2016 include targeting/personalization and content optimization. Creating and delivering an exceptional customer experience is […]

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Satisfy Online Customers as the eCommerce Landscape Evolves

In the span of two decades, eCommerce has transformed our daily lives. While many initially rejected the idea of online shopping in exchange for an in-store experience, this is now the place where customers go first. Because of this change in buyer behavior, eCommerce sites are now a necessity for businesses. However, building and managing […]

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How Shifting Gears in B2B Commerce Gives You the Edge to Win

“Slow and steady wins the race.” – From ‘The Tortoise and the Hare’ While the moral of this famous Aesop tale applies to a variety of situations, it’s just not the case for the modern B2B marketplace. The pace continues to accelerate, and companies that are slow to respond will be left in the dust. […]

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A Better eCommerce Experience – Insite for Sitecore

A few months ago our VP of Sales posted an article, “But I Want Commerce and Content Management!” The post talked about the need and growing availability of combined commerce and content management solutions. Recently, two of our technology platform partners, Insite Software and Sitecore, have formed a strategic alliance to bring an even better […]

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So…You need a new website.

by David Hess Allow me to cut to the chase. You know you need a new website and do not need me to explain why. Your business stakeholders, your IT team, and that nagging voice in your head remind you on a daily basis that your site lacks speed, functionality, and no longer drives the […]

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