interview Archives | Perficient Digital
Posts Tagged with interview

Objection! The UX Researcher is Leading the Witness

User experience (UX) researchers must take on the roles of a news reporter, therapist, and detective. All of those need to be wrapped up into a non-judgmental, non-aggressive, patient, empathetic, friendly next-door neighbor persona. Oh yeah, they also need to have an amazing poker face because users say the darnedest things. Most importantly: UX researchers […]

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Site Search

Site Search Should Not Be an Afterthought

It’s time to re-platform, upgrade or simply join the world of Customer Experience Platform site management. You hold internal meetings where rough budgets are set. You meet with potential implementation partners and plan, strategize, repeat. But yet, one piece that I see continually forgotten until late in the process is Site Search. Okay, not forgotten, but certainly […]

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Meet a Google Search Appliance Architect: Chris Cook

Chris Cook joined our Google practice as a Solution Architect in 2013, arriving with over 25 years of IT experience, including technology deployments, network and security systems, and enterprise search solutions.  Chris has architected and deployed some of our largest and most complex Google Search Appliance implementations, including an aggressive project that indexed a multi-million document SharePoint repository and […]

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Meet a Google Search Appliance Architect: Alok Gupta

Alok Gupta joined our Google practice in 2013 and has quickly become one of our go-to Technical Architects for complex implementations and custom connector development. Alok has worked with a wide variety of clients, including high-tech support organizations, major airlines, and retail food giants. It was a pleasure to talk to him about his experiences […]

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Meet a Google Search Appliance Architect: Shruti Sundaresh

In 2009, our Google Search Appliance practice was a practice of one – me.  By the end of the year, Shruti Sundaresh had joined me as a co-developer on our first large project.  Her programming skills and experience with web content management systems and data migrations were invaluable.  Shruti has recently started to transform our GSA practice […]

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Duane Forrester Interview

Webmaster Tools has been a feature that hasn’t seen too much evolution or growth in recent years, until now. In this interview, Bing’s Duane Forrester talks about the new features and functionality of the Phoenix update to Bing Webmaster Tools. Key Points The Phoenix update is centered around two major themes. One is user experience […]

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adCenter’s Mantra: ROI on Time Spent, Interview With Rathna Sharad

Rathna Sharad has been working in the online advertising and search space for the last 5 years. She joined adCenter engineering team during the beta testing of the adCenter product in the US, was responsible for building and evolving the core advertiser campaign management platform, tools and products. She now manages the Advertiser Planning team […]

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Bing’s Approach to Social Media and Author Authority

Paul Yiu is the Principal Group Program Manager for Bing Social Search. The team works on integrating social content, such as Twitter and Facebook, to improve search quality and making the experience more personally relevant. Prior to joining the Bing team, Paul was at Yahoo working on Web search and mobile search, most recently as […]

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AdWords Power Reporting That Your Competition is Probably Not Doing

Frederick Vallaeys is a Product Evangelist for Google AdWords. In this role, he helps advertisers learn about which Google products can best solve their marketing needs. He also represents the needs of advertisers with the engineering and product management teams. His main product focus is on ads quality and bulk tools like the AdWords Editor […]

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Ping Jen Interviewed by Eric Enge

Ping Jen is a Product Manager on the Microsoft Advertiser and Publisher Solutions Team. He has a passion for driving improvements into adCenter which helps advertisers optimize their campaigns and increase their competitiveness in the marketplace. Prior to joining Microsoft in 2009, Ping was a Business Administrator at the University of Cincinnati Department of Neurosurgery. […]

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