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LeslieJones

Adobe Summit 2018 Sneaks: My Top Three

Adobe Summit has a wildly popular session called Sneaks hosted by Steve Hammond, senior director of strategy and innovation for Adobe. At this session, attendees are given the chance to preview some of the research and development work going on behind the scenes with brief overviews or “sneaks.” This year, Sneaks focused on the transformative […]

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Using Adobe to Create Fluid Experiences for Mobile Journeys

One the key struggles that most business are struggling with is the creating an experience that is consistent across all channels. In this 2018 Adobe Summit session Haresh Kumar and Nick Whittenburg from Adobe lay the ground work for how Adobe cloud solutions allow your business to achieve a fluid experience across mobile journeys. As […]

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New Features in Adobe Experience Manager Assets

It is fun to see the new features of a well used product. The team of Elliot Sedegah and Joshua Ramirez did the classic “dog & pony” show featuring what is new in the Adobe Experience Manager Assets. In this 2018 Adobe Summit session, the Adobe product team highlighted the 10 feature areas that ensure […]

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Identify and Convert High-Value Customers Using Adobe Experience Cloud

Silicon Labs Director of Corporate Marketing. Kamran Shah provided insights on how Silicon Labs used Adobe Experience Cloud to identify and covert high-value customers. In this 2018 Adobe Summit session he outlined three data-driven strategies to identify, prioritize, and optimize the high-value customer journey with the Adobe Experience Cloud. This is achieved through moving beyond […]

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Non-AEM relative links in RTE and Path Browser in Touch UI

In AEM 6.0, 6.1 & 6.2 the Touch UI RTE link plugin and path browser adds a content keyword automatically. This begins as soon as the author starts typing/. It can be difficult for authors to enter non-AEM relative links in the content, and some environments require both AEMand non-AEM links in the same domain. A […]

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How Data is the Heart of Adobe Experience Cloud

How do we capture the essence of the Adobe Experience Cloud? This question is what Adobe’s Jim Rivera and Klaasjan Tukker, both directors of product management, looked to accomplish in a recent 2018 Adobe Summit session. Where do we start? Everything starts with the Adobe Cloud Platform (ACP): in short, this is where data is […]

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Data Science in the Adobe Cloud Platform

Dave Bilbrough spoke to partners at the 2018 Adobe Summit about how Adobe has been transforming experience through the use of enterprise big data within the Adobe cloud platform. As machine learning and artificial intelligence continue to evolve and shape customer experience, leveraging Adobe Cloud Platform to author, import or use pre-built intelligent services based […]

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Off We Go… It’s Time for Adobe Summit 2018

The past year has flown by. How can it be that 365+ days have come and gone since we last packed up our bags and headed to Las Vegas for one of our most anticipated weeks of the year – Adobe Summit. It’s chockful of digital marketing news, best practices, hands-on learning, and of course, a […]

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Light Up Customer Experiences with Adobe + Microsoft

Every once in a while something happens that is so exciting you still feel the buzz long after the dust settles. When we heard the announcement that Adobe and Microsoft would be partnering we were excited. Why were we excited? Well, because we are a full-service digital agency, coupled with Adobe and Microsoft cloud technical experts, […]

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#AdobeChat Recap: Modern Authenticity

True authenticity is hard to find in today’s society. Reality tv, fake news (what would we do without Snopes.com?), and Photoshopped advertisements are everywhere. This lack of authenticity often causes people to be skeptical of almost everything they hear and read. Consumers are especially cautious when determining if a brand is genuine in its messaging. In this week’s […]

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