Personalization Archives | Perficient Digital
Posts Tagged with Personalization
Clouds

Essentials for Your Digital Strategy: Cloud Computing

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Throughout this series, we’ve focused on several principles, strategies, and technological elements we […]

Read more
Dartboard

Perficient Digital Partners with Optimizely for Experimentation with Personalization

We are happy to announce that Perficient Digital has partnered with Optimizely to leverage its world-class client-side (Web and Personalization) and server-side (Full Stack) digital experience optimization tools. The Perficient Digital conversion optimization team helps enterprise businesses achieve a successful ROI on tools like Optimizely through training and enablement. We also help teams develop or […]

Read more
Miami

Join Us at B2B Online Miami to Jumpstart Your Personalization Plans

B2B customers expect the same level of personalization, frictionless service, and consistency across channels from their business transactions that they enjoy in their consumer buying experiences. To keep up with (and exceed) customer expectations, B2B companies need to be proactive in evolving their digital strategies and technologies. Join our Commerce, Digital Strategy, and Digital Marketing […]

Read more
trophy

Perficient Digital and Orrick Win 2019 WebAward

Orrick, a global law firm, needed to update its internal portal site to create a more efficient way to deliver content to employees. With that in mind, Orrick partnered with Perficient Digital on a new content management system that would allow the firm to create more value for attorneys and employees through an integrated, personalized […]

Read more

Essentials for Your Digital Strategy: Embracing the Mobile Evolution

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Mobile technology – and the role it plays in our lives – continues […]

Read more
San Francisco Oakland Bay Bridge

Alex Harris Checks in with Nasdaq at Opticon19

Director of Conversion Optimization Alex Harris stopped by Opticon19 last week to meet with other conversion rate optimization (CRO) experts in the industry and learn about the latest Optimizely releases. While there, he sat down with Nasdaq’s Laura Moreno for a quick chat about the event, what we do here at Perficient Digital, and the […]

Read more

Essentials for Your Digital Strategy: Infuse AI in Customer Experience

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Ever-increasing and evolving customer expectations pose a challenge to businesses, regardless of their […]

Read more

Personalization Drives $34 Million in Revenue for Health Insurer

This is the second post in a four-part series sharing real stories of success in marketing automation. A Fortune 50 health insurer came to us with a simple question. “What if we could deliver highly personalized experiences for thousands of healthcare customers, at scale?” The client had a marketing team of three. They were experiencing […]

Read more

Boosting eCommerce Conversions 300% with Marketo Engage

This is the first post in a four-part series sharing real stories of success in marketing automation.  Nurturing your prospects with personalized emails can be a fast way to boost engagement and convert buyers. If your marketing automation platform is listening and capturing buyer engagement, then delivering an enticing offer when the buyer needs it […]

Read more

Insights into Personalization Trends in 2019

You’ve probably been reading and hearing about Personalization, since it garners over 50% popularity on Google Trends. It seems everyone is trying to understand it and figure out how to use it. We have many posts on our blog about the topic, including Essentials for your Digital Strategy-Smart Personalization and The Key Differences Between B2B […]

Read more