Product Information Management Archives | Perficient Digital
Posts Tagged with Product Information Management

Prepping for Product Information Management (PIM) Implementation

Maintaining data is not a new challenge. It’s complex when you want to succeed in the market and want to get ahead of your competitors. The eCommerce market is expected to grow further in coming years, making data management a crucial factor. This post is a quick guide that will help you not just to […]

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Telling Perfect Product Stories with PIM

Everyone loves a great story. Our oldest friends, sitcoms, movies, books, sports, and music all tell the types of stories that move us. They move us to action or leave us wanting more. When it comes to your website and your products, how can you tell the same type of compelling story? One that moves […]

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Product Information and Visualization is Key for Furniture Retailers

In my last blog, I talked about the importance of capitalizing on your home furnishings customers’ micro-moments – those “I-want-to-know,” “I-want-to-go,” “I-want-to-do,” and “I-want-to-buy” moments that drive us to our smartphones. I also pointed out that, while many customers start interacting with your brand online, they expect to have a smooth, consistent experience at each interaction they […]

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Infographic: What’s the Value of PIM + Commerce?

To maintain a competitive edge in B2B eCommerce, you understand there’s more involved than managing an online catalog and ordering system.  Rising consumer expectations have raised the bar for the B2B commerce experience. Quality content plays a major role in how customers and prospects evaluate their online experience. Merchants that provide deep content, product images […]

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Retail, MFG, CPG: Product Information Management (PIM) is for You

Earlier this year, I returned to the world of e-commerce web sites after a long, long layoff (think the painful, patience-trying time gap between two seasons of “Games of Thrones”, then multiply it exponentially).  It quickly became apparent that the basic business requirements driving e-commerce, and the key integration points behind it, haven’t really changed […]

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